Australia’s Best Performing Call Centres
Forget marketing spin and glossy award submissions. These rankings are built on what actually matters — real customer experiences, independently benchmarked against national standards.
How these rankings are produced
Every result on this page comes from real-world performance data, measured using the ACXPA Contact Centre CX Standards — the nationally recognised framework that defines what good actually looks like.
Contact centres are assessed anonymously, as an ordinary customer would experience them. There is no entry form, no submission, and no judging panel — a centre cannot opt in, and it cannot opt out.
Results are published quarterly across the four metrics below, so you can see who is leading and how that changes over time.
Assessed against the Australian Contact Centre CX Standards
Independent, anonymous assessments — not award submissions. See how the standards work.
Overall CX
The headline ranking. It combines how easily a customer reaches a live agent with how good that conversation is, giving one end-to-end measure of customer experience delivery.
About this metric
Two weighted components: Agent Mastery at 70%, covering five competencies and 18 measurable call-handling behaviours, and Accessibility at 30%, drawn from 48 individual metrics across five categories.
Deductions then apply for significant customer pain points — wait times so long the customer never reaches an agent, being disconnected by a technical failure, or being refused the option of a live agent.
Full methodology is published in the ACXPA Contact Centre CX Standards.
Latest Quarter
Open to allRecent Trends
MembersAccessibility
How easily a customer can reach a live agent — quickly, clearly and without frustration. It covers the whole access journey, from finding the number through the IVR to queueing.
About this metric
Scored across 48 distinct factors in five categories: Search, Design, Ease, Audio and Timing.
Audio is scored here too — line clarity, background noise and announcement volume. A centre that answers fast but is hard to hear still costs the customer effort.
Each factor is weighted by how much effort it adds for the customer. Full detail is in the ACXPA Contact Centre CX Standards.
Latest Quarter
Open to allRecent Trends
MembersAgent Mastery
The quality of the conversation itself — communication, confidence and care, from greeting to farewell. Scored on five competencies observed on every assessed call, not on scripts.
About this metric
Five core competencies shape every interaction: Engage, Discover, Educate, Close and Impact. Each is scored independently, then combined.
Between them they cover 18 observable behaviours mapped directly to the ACXPA Contact Centre CX Standards. Scoring each competency separately shows where strength and weakness actually sit, rather than hiding both inside one number.
Assessors score what happened on the call — not what a script, template or quality form says should have happened.
Latest Quarter
Open to allRecent Trends
MembersAverage Wait Times
How long customers are kept waiting before a live agent picks up. A direct read on resourcing and demand management, and one of the biggest drivers of customer frustration.
About this metric
This is queue time — the wait after the IVR, before an agent answers. Time spent on recorded messages and navigating menu options is measured separately.
Long waits drive abandoned calls and negative sentiment even when the conversation itself is excellent, which is why the metric is tracked on its own as well as inside Accessibility.
Boards rank fastest first. Full methodology is in the ACXPA Contact Centre CX Standards.
Latest Quarter
Open to allRecent Trends
MembersTurn these insights into action
You have just seen the top performing contact centres in Australia. Ready to see where yours sits? The ACXPA Benchmarking Service measures your own centre against the same standards.
Explore the rankings by sector
This page ranks Australia’s best performers overall. Open a sector board to see who leads in one industry.