Melinda King
Melinda is a seasoned strategic leader with extensive expertise in Customer Experience (CX), Loyalty, Marketing, Project Management, and Innovation. Her proven ability to harness data-driven insights, combined with an innate talent for driving innovative improvements, enables her to deliver comprehensive and forward-thinking solutions.
With qualifications in Customer Journey Mapping and Project Management, Melinda excels in understanding customer needs and translating that knowledge into actionable, human-centred design solutions.
Her expertise in customer analysis, loyalty programs, and CX lifecycle management allows her to leverage data, research, and behavioural insights to develop fact-based recommendations that enhance customer engagement and satisfaction.
Melinda is passionate about creating customer-centric solutions that not only benefit the customer but also align with the broader business vision. She thrives in collaborative environments, sharing knowledge and ideas with like-minded professionals.
As the Chair of ACXPA NSW, Melinda is eager to connect with fellow professionals, exchange insights, and contribute to the growth of the community.
Current Employment
All ACXPA Advisory Board Members are in voluntary positions with their time donated in addition to their regular employment commitments.
As such, we believe it's important to recognise their employment and in return for sharing their time, passion and experience, we encourage you to engage with them directly should you need related products or services.