June 2026 CX Roundtable
Join us live for an unscripted discussion with CX leaders on the issues shaping customer experience right now. Members get exclusive access to the complete archive of past sessions, searchable transcripts, executive summaries, and the full CX Hub resource library—plus all our professional tools and calculators.
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📋 Session agenda
🗓️ June 2026 Agenda & Panel
When: Wednesday 3 June (2:00pm Melbourne/Sydney, Australia)
Theme: CX Strategy Part 2: Embedding CX Into the Organisation
A CX strategy only matters if it survives contact with the organisation expected to deliver it. Our next CX Roundtable continues our 2-part series on CX Strategy, with a practical focus on how CX connects to business direction, culture and the day-to-day behaviours that customers actually experience.
We'll address why CX strategy often struggles to connect with broader business strategy, how vision, mission and values can sound right but fail to guide decisions, why Voice of Customer insight doesn't always translate into organisational action, and where employee behaviours either strengthen or quietly undermine CX intent.
Agenda
- Hot CX Topic of the Month — Vision, mission, values and organisational strategy: Why CX strategy often struggles to connect with broader business strategy, and how to bridge the gap between strategic intent and operational reality.
- Red Flags and Real Talk — CX vision and values in the real world: How vision, mission and values can sound right but fail to guide decisions, and what it takes to make them useful in practice.
- The Moments of Truth — Voice of Customer, employee behaviours and service standards: Why Voice of Customer insight doesn't always translate into organisational action, and where employee behaviours either strengthen or quietly undermine CX intent.
Kevin Perry (CCXP)
CX Roundtables Host
Connect on LinkedInJames McIntyre (CCXP)
Principal Consultant, JMC Marketing & CX
Connect on LinkedInCampbell Davies
Founder, PINCH | Growth Advisory
Connect on LinkedIn