How Tennis Australia is using CX to create memorable customer experiences
In this CX Matters Podcast episode, we were thrilled to be joined by Karen ‘KC’ Clydesdale, Head of CX & Customer Relations for Tennis Australia.
In a recent CX Roundtable, KC was kind enough to share a bit about her personal journey into Customer Experience and how CX is being used to improve the experience for all customers interacting with Tennis Australia.
It’s a great insight into how Human-Centered Design, data, personalisation, technology, and segmentation are being used by Tennis Australia to create memorable customer experiences.
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May 30, 2024 · Season 1 · Episode 17
32 Min, 46 Sec · By ACXPA
In this episode, we were thrilled to be joined by Karen 'KC' Clydesdale, Head of CX & Customer Relations for Tennis Australia who shares some great insights into how Tennis Australia is using Human-Centered Design, data, personalisation, technology, and segmentation are used to create memorable customer experiences.