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How We Conduct Mystery Shopping Calls to Australian Internet Retailers
Our Australian-based mystery shoppers are specially trained to simulate genuine customer enquiries, placing calls at random days and times using a range of realistic scenarios – typically focused on new internet plans or switching providers.
While factors such as sample sizes, FTE-to-customer ratios, demographics or unusually busy periods may influence call centre performance, none of that matters to the customer. All that matters is their call – and their experience in that moment.
Our Mystery Shopping approach is designed to reflect exactly that: how a single interaction can shape the customer’s entire perception of a provider.
To maintain anonymity, all assessments focus on new service/connection enquiries, where no account or billing information needs to be disclosed.
Existing customers with billing questions, technical faults or support needs may have a different experience, as those calls are often routed to separate teams and prioritised differently.