ACXPA National Advisory Board
The National Advisory Board brings together senior leaders from across the customer experience, contact centre, and customer service sectors to provide independent guidance, industry insight, and strategic direction.
Their role is to help ACXPA deliver maximum value to members, raise standards across the profession, and represent our industry with credibility and impact.
About the National Advisory Board
The ACXPA National Advisory Board is made up of respected leaders from across the CX, contact centre, and customer service sectors. Each member brings unique expertise, united by a shared commitment to raising standards, sharing insights, and advocating for our industry.
🎯 Purpose
To provide independent leadership and strategic guidance to ACXPA, ensuring our members receive maximum value and the industry continues to grow and evolve.
💡 What We Do
- Set national strategy and industry priorities.
- Offer thought leadership and practical guidance.
- Engage with industry, government, and academia.
- Champion innovation and emerging best practice.
🤝 How We Work
The Board meets regularly to review progress, address challenges, and collaborate on initiatives. Members serve fixed terms and bring perspectives from diverse sectors, regions, and disciplines.
ACXPA National Advisory Board
The National Advisory Board brings together senior leaders who steer ACXPA’s strategy, lift standards across CX and contact centres, and make sure members get real, practical value.
Justin Tippett
ACXPA Chief Executive Officer
Three decades across BPO and operations, founder of ACXPA, and relentless campaigner for practical, vendor-free industry uplift.
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Jaquie Scammell
National Advisory Board Member
Author and advisor on service leadership—building cultures where great service is the default, even under pressure.
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James Witcombe
National Advisory Board Member
Workforce and talent specialist with a track record building high-performing, future-ready contact centre teams.
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Nadine Power
National Advisory Board Member
Commercially grounded CX exec who uses data, design and change leadership to deliver outcomes that matter.
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Deanne Martin
National Advisory Board Member
Creative service leader who builds confidence and capability through mentoring, coaching and kind, clear leadership.
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Adam Spence
National Advisory Board Member
Tech and operations bridge-builder—turning platforms into outcomes through smart design, integration and enablement.
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Simon Blair
National Advisory Board Member
Renowned trainer and co-creator of the Australian Contact Centre Quality Standards. Practical coaching, measurable uplift.
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Scott Downing
National Advisory Board Member
CX strategist and product thinker balancing experience, efficiency and risk in complex environments.
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